Content Strategist @ Snoop Dogg’s “Dr. Bombay Ice Cream” (Oct 2024 - present)

Lead Content Strategist @ Brio (Aug 2024 - present)

I am the leader the content team at Brio Product Group, one of the top rising men’s grooming companies in the USA. I am responsible for all social media content for the company. I have to understand what our audience wants our content, how to increase engagement with our pages, and most importantly, drive sales.

Lead Content Strategist @ Ollie (Aug 2024 - present)

I do the same work for Brio’s sister company, Ollie. While this brand is all about oral care, the mission to drive sales is the same as Brio’s.

International Ad Campaign

Urban Company - “General Mom Spot”

I worked with the Urban Company team to write a whole ad campaign to help this Indian tech powerhouse gain market share in the USA! Oooo, I’m using fancy business words now.

Urban Company - “Wine Night Spot”

Here was the next project I worked on with Urban Company. After the success of “General Mom”, I was tasked with coming up with another campaign. Who doesn’t love wine?

Produced for ZHC YouTube Channel (50 million+ subscribers)

I was hired as a consulting producer on this video, where I helped with casting, production, and some writing workload. There is a whole other video where I am featured on camera a lot, but was never released. I’m like totally not upset about that or whatever!

Texas Ranchers - Brand Writing

Those captions really want make you want to get out an play pickleball, huh? My work played a part in getting The Ranchers to over 10k followers, and increasing viewership and engagement with his professional pickleball team!